Senior Google Ads Media Buyer

Hi, we are UNLMTD - a digital marketing agency with over eight years of experience and an excellent reputation in the paid advertising industry on the Internet (Google, Meta, LinkedIn, and other platforms). We work closely with SEO, SaaS, and service-based clients such as Ahrefs, BuddyBoss, TheHoth, Authority Builders, and more. We are expanding our paid ad team, seeking a well-versed, serious, and experienced Senior Google Ads Media Buyer who will work with high-ticket clients' accounts.

‍Work Experience:
Over 4 years of experience in a performance marketing agency or relevant freelance, in house experience

Platform Proficiency: 
Proficiency with the Google Ads buying platform and Google Analytics is essential. Additionally, expertise in any of the following would be a significant advantage: Google Tag Manager, Supermetrics, HotJar, etc

Team Leader: 
As senior figures, they typically lead and mentor teams of junior buyers and other marketing staff

Collaborative: 
Successful media buying requires coordination across various departments and external partners, making teamwork a crucial aspect of their role

1. Research and Analysis: Thoroughly understand the target audience for the campaigns. This involves analyzing data on customer demographics, preferences, and behavior to determine the most effective channels. Also, an audit of the client’s accounts is mandatory in the research phase

2. Strategy Development: Develop a paid ads strategy that aligns with the campaign's performance goals. Outline which media platforms will be used, the timing and duration of the campaign, and the budget allocation

3. Campaign Management: Manage campaigns by monitoring performance, making adjustments in real time, and optimizing for better results. Shift budgets between channels, changing targeting parameters, and tweaking ad creatives

4. Reporting and Communication: Provide detailed reports on campaign performance to clients or internal project managers. Provide insights into what worked and what didn’t.

5. Collaboration: Work closely with other team members, including account managers, and creative teams, to ensure that the media strategy complements the creative approach and overall marketing objectives.

6. Stay Updated: Stay updated with the latest trends in media, including new media platforms, changes in user consumption habits, and technological advancements that can affect media buying strategies

• Remote work (our office near Kalemegdan is also available)
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• Flexible work hours
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• Working with some of the major accounts in industry

• Fast personal and professional development

• Bonuses

• Lead and mentor a team of performance marketing specialists, fostering their professional growth and ensuring high-quality deliverables.